Pure Storage made two significant announcements at its annual user event, Pure Accelerate 2024, in Las Vegas. The company released three new advanced storage-as-a-service service level agreements (SLAs) for the Pure Storage platform: cyber recovery, resilience, and site rebalance. They also announced new capabilities in the Pure Storage platform aimed at helping IT and business leaders improve AI deployments, enhance cyber resilience, and modernize applications. Pure Storage showcased their platform, Pure Fusion, which allows organizations to manage their storage and data environment from a single control plane. They also introduced Copilot, a GenAI-fueled storage management tool that enables IT professionals to manage storage using natural language. Pure Storage's storage-as-a-service offering, Evergreen//One, was highlighted as a flexible and cost-effective storage solution. The rise of the AI era has increased the premium on storage, making Pure Storage's offerings more valuable. Customer adoption of Evergreen has been slower than expected, but the AI era is expected to drive more interest in the product. [69a15170] [4c503b3f]