In a bid to tap into the mass affluent market, external asset manager Wrise Group has launched a new unit called Wrise Prestige [e90673fa]. This expansion will first take place in Hong Kong, where Wrise Prestige will target clients with a minimum investment threshold of $500,000. The unit aims to provide mass affluent clients with transparent pricing and direct investment opportunities, similar to what its existing ultra high-net worth clients have access to [e90673fa].
This move by Wrise Group reflects the growing demand for investment services tailored to the mass affluent segment. By offering transparent pricing and direct investment opportunities, Wrise Prestige aims to attract clients who have a minimum investment threshold of $500,000. This strategy allows Wrise Group to expand its client base and cater to a wider range of investors in Hong Kong [e90673fa].