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Supponor Achieves Record Deployment Levels for AI-based Virtual Advertising Platform

2024-07-03 13:51:50.440000

Appier, a software-as-a-service (SaaS) company, has reported strong financial performance in the third quarter of the fiscal year 2023 [bb0560b5]. The company achieved all-time highs in revenue and operating profit, surpassing projections. Gross profit reached JPY 3.7 billion with a 38% year-on-year growth rate, and gross margin improved to 52.6%. Revenue from the US and EMEA markets grew by 117% year-on-year, representing 20% of total revenues. Appier has revised its full-year forecast, raising the revenue target to JPY 26.2 billion and the operating income to JPY 0.7 billion. The company attributes its growth to continuous R&D efforts, innovation, and successful geographical expansion. Appier offers proprietary technology and solutions, leveraging AI to deliver sustainable and profitable results. The CEO and Co-Founder, Dr. Chih-Han Yu, highlighted the company's unique market position and commitment to AI-driven marketing. Appier recently introduced product updates that combine generative AI and decision-making AI to enhance data-driven marketing. The updates enable auto-generation of high ROI-driven content and personalized user experiences. Appier is listed on the Tokyo Stock Exchange and has offices across APAC, Europe, and the US.

Bumble, a leading online dating and connections platform, has announced a transformation plan during its Q4 2023 financial results conference call [4af3b975]. The plan includes a major app overhaul, operational efficiency enhancement, and a focus on AI for product innovation. Bumble aims to expand beyond dating to include friendships and community connections. In order to address disappointing revenue forecasts and reignite average revenue per user (ARPU) growth, the company plans to cut about 350 roles. Bumble will leverage AI to introduce new features and services that enhance the user experience and appeal to younger demographics. The strategic plan positions Bumble for long-term growth in the online dating and connections market.

Beamr Imaging Ltd., a leading supplier of video optimization technology and solutions, has issued a Q1-2024 CEO letter to shareholders [cb7c98d1]. In the letter, Sharon Carmel, the Chief Executive Officer, provides updates on the company's activities and progress. In Q1 2024, Beamr launched the Beamr Cloud SaaS solution, raised gross proceeds of $13.8 million in an underwritten offering, and teamed up with industry leaders like NVIDIA. They plan to focus on enabling vision AI processes in Beamr Cloud in Q2 2024. In terms of financials, Beamr generated approximately $0.39M in revenues in Q1 2024, representing an 18% increase compared to Q1 2023. As of March 31, 2024, the company had approximately $19M of cash and cash equivalents. The unaudited preliminary financial information is subject to completion of the quarter-end financial results.

AppsFlyer, a marketing measurement, attribution, and data analytics solutions provider, has been recognized by Frost & Sullivan with the 2024 Asia-Pacific Competitive Strategy Leadership Award [d43893b4]. The award acknowledges AppsFlyer's focus on establishing trustworthy customer relationships and offering solutions that resonate with APAC organizations. AppsFlyer has nearly 100,000 active mobile apps on its platform and enables markets to consolidate all marketing activities, streamline campaign optimization, and enhance clients' ROI. The company's predictive analytics and models allow marketers to refine campaigns and acquire timely insights. AppsFlyer's Creative Optimization leverages AI to help marketers achieve optimal audience engagement and conversion rates. The company also stands out for its stakeholder integration through its partner marketplace, which has over 10,000 different types of collaborators. AppsFlyer continues to evolve its value proposition and product portfolio to stay on top of market trends. By leveraging powerful tools infused with artificial intelligence, AppsFlyer fosters private data collaboration and actionable insights.

Supponor, a technology provider in virtual advertising for sports, has announced record deployment figures for its AI-based virtual advertising platform, Supponor Air [d14fe83a]. In the 2023-24 sports season, the technology was implemented in over 10,000 feeds at almost 3,000 live events at 200 stadiums and arenas across every continent. The company also grew its presence in winter sports, with its virtual advertising solution being used for the first time at the Ski World Cup finals. Supponor continued its successful partnerships with the NHL, IIHF, and 3ICE, and expanded its adoption in football leagues including LaLiga, Bundesliga, Serie A, Ligue 1, Liga MX, and the A-League. Simon Green was appointed as the new CEO of Supponor, replacing James B. Gambrell. Supponor expressed gratitude for its collaborations with partners such as TGI Sport, NHL, GRUP MEDIAPRO, Infront, SPORTFIVE, and more [d14fe83a].

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