The private banking landscape in Latin America is experiencing significant growth, driven by an increase in middle-class investors and the accumulation of family wealth. In 2025, BTG Pactual Wealth Management has been recognized as the Best Private Bank for the fifth consecutive year, reporting a net inflow of 56 billion Brazilian real (approximately $9.7 billion) and achieving an impressive assets under management (AUM) of 1.7 trillion reais. This recognition highlights the bank's strong performance and its ability to attract new clients in a competitive market [1c52f755].
In addition to BTG Pactual's accolades, Santander Private Banking has been acknowledged for its commitment to sustainable investing, managing €48.1 billion in products compliant with the Sustainable Finance Disclosure Regulation (SFDR). This focus on sustainability reflects a growing trend among investors who prioritize environmental, social, and governance (ESG) factors in their investment decisions [1c52f755].
Bradesco Global Private Bank has also been awarded for its innovative digital solutions, which integrate platforms like WhatsApp and Salesforce to enhance client service. This move towards digitalization is crucial in meeting the evolving expectations of clients in the modern banking environment [1c52f755].
Despite an anticipated economic slowdown in 2024, experts predict a recovery in 2025, which could further bolster the private banking sector. The growth of middle-class investors and family offices in Latin America positions the region for continued expansion in wealth management services [1c52f755].