Kyla Scanlon is set to deliver the keynote address at the BE NKY’s 2025 Annual Economic Development Forum, scheduled for February 6, 2025, at Northern Kentucky University. Her presentation, titled "People, Vibes and Automation – Trends Affecting NKY’s Prosperity," aims to shed light on the economic factors influencing Northern Kentucky's growth. Scanlon, who published the book "In This Economy? How Money & Markets Really Work" in 2024, is known for coining the term "vibecession" to describe shifts in consumer sentiment during economic fluctuations. [5cf87133]
BE NKY CEO Lee Crume has praised Scanlon for her ability to make complex economic topics relatable to a broad audience, emphasizing the importance of her insights in understanding local economic dynamics. Following her keynote, the forum will recognize its 2024 growth companies, highlighting successful local businesses that have contributed to the region's economic landscape. [5cf87133]
Additionally, a panel discussion will address pressing topics such as artificial intelligence, economic disparities, and talent attraction, featuring notable speakers including Erlanger Mayor Jessica Fette. This reflects the current challenges and opportunities faced by businesses in the area. The Community Competitive Initiative, which has garnered multiple awards in 2024, including "Workforce Team of the Year," will also be acknowledged during the event. The BE NKY Growth Partnership continues to play a vital role in fostering economic growth in Boone, Kenton, and Campbell counties, aiming to create a more prosperous future for the region. [5cf87133]
This forum represents a key opportunity for local leaders and stakeholders to engage with emerging economic trends and strategies that could shape the future of Northern Kentucky.